0%loss in organic traffic after launch
+55%RFQ submissions
+20%average time on site
The Client
A precision machining shop, based in Grand Rapids, MI, operating in the manufacturing & industrial sector.
The Challenge
The website looked dated and the team feared losing rankings in a redesign.
Our Solution
- Full URL inventory and redirect mapping
- Capability pages with equipment and tolerances
- RFQ form with file upload
- Post-launch Search Console monitoring
The Results
- 0% loss in organic traffic after launch
- +55% RFQ submissions
- +20% average time on site
Services Used
Website Redesign · Website Development
Client identity withheld. This anonymized case study is an illustrative example of our approach; figures are examples and results vary by business, market and budget.





