1,100+intro class signups
-35%cost per signup over 3 months
+40%trial-to-member conversion
The Client
A boutique fitness studio chain, based in Nashville, TN, operating in the fitness & gyms sector.
The Challenge
New studio openings were struggling to fill introductory classes.
Our Solution
- Pre-launch awareness campaigns in each neighborhood
- UGC-style video ads featuring real classes
- Lead forms for intro offers synced to the booking system
- Retargeting for site visitors
The Results
- 1,100+ intro class signups
- -35% cost per signup over 3 months
- +40% trial-to-member conversion
Services Used
Social Media Marketing · Digital Marketing
Client identity withheld. This anonymized case study is an illustrative example of our approach; figures are examples and results vary by business, market and budget.
