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BigCommerce Store with Fitment Search for an Auto Parts Seller

An aftermarket auto parts seller · Oklahoma City, OK · Engagement: 10 weeks

BigCommerce Store with Fitment Search for an Auto Parts SellerAutomotive & Dealerships
+45%conversion rate
-30%returns for wrong fitment
+2new marketplace channels

The Client

An aftermarket auto parts seller, based in Oklahoma City, OK, operating in the automotive & dealerships sector.

The Challenge

Customers couldn't easily find parts that fit their vehicle.

Our Solution

  • BigCommerce theme with year/make/model search
  • Product data cleanup
  • Feed management for marketplaces
  • Shipping rule automation

The Results

  • +45% conversion rate
  • -30% returns for wrong fitment
  • +2 new marketplace channels

Services Used

BigCommerce Development · CMS Development

Client identity withheld. This anonymized case study is an illustrative example of our approach; figures are examples and results vary by business, market and budget.